Snoo Bassinet: Should You Buy One?

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With promises of extra sleep, little need to sleep train, and an extra set of hands, the Snoo Bassinet by Happiest Baby is a product we often get questions about. As professional overnight newborn care providers, we have absolutely used this product when families request! Newborn sleep is a hot topic on most new parents’ minds so it makes sense that this is an often requested topic of discussion.

Let’s break down the purported benefits of the Snoo, the standard and optional features, the pros and cons, and what we think overall. Should you buy the Snoo?

Snoo Bassinet promises vs reality

On the sales page for the Snoo you’ll find quite a few benefits outlined. Let’s walk through these and share our experiences with each. 

Please note, for this section, these are simply our experiences and not meant to dispute the legitimacy of these claims.

Added Sleep

This really depends on the temperament of your baby. It’s true for some families and less true for others. Some babies really love the movement of swings or bassinets and others hate them. There’s really no way for you to know this without testing it for yourself first.

“…in my experience not every baby takes to the Snoo. Some infants, especially those with different sleep needs or temperaments, have not found the motion and noise soothing, like at all” – Rae Braxton, DOB Doula

Rae Braxton, a doulas of baltimore doula who attends postpartum newborn clients

Sleep Trains Baby

Kind of. The bassinet does help soothe some babies back to sleep from the wakeful part of their sleep cycle. Adult sleep cycles last between 90-120 minutes while a baby’s is more like 40. They also wake during the night because their stomachs are smaller. During their more active part of their sleep cycle, it’s normal for them to make noise and move around sometimes resulting in them waking up. The Snoo detects this movement and soothes them back to sleep. Transitioning out of the Snoo can be simple or could be difficult, again depending on your baby’s unique needs.

 

Your 24/7 Helper

While it is true that your baby can go into the bassinet while you shower, as the website claims, they could also simply be put down to nap and you take a shower. So long as your baby is in a safe space, they can be put down anywhere. As Postpartum Doulas, we also know that extra hands to help with snack prep, light cleaning, and laundry are also invaluable. You don’t always want to put your baby down, sometimes you just need hands to do the tasks you can’t get to while you’re holding the baby.

 

Responsive

We can confidently say that the Snoo Bassinet is definitely responsive. When it senses that baby is fussing, it activates shushing and/or movement to soothe them back to sleep.

“While working overnights, I really appreciate having a Snoo because the Snoo helps to soothe the baby. Although I am awake when the baby is fussing, the Snoo is usually able to soothe the baby so that I don’t have to get up from a restful position.” – Amanda Dymond, DOB Doula

Amanda Dymond shares her thoughts on the Snoo Bassinet

Mobile App

Yes, we can confirm there is a Snoo App and it has lots of interesting information. The main thing it does is compile information and in our experience is limited in functionality.

“…I think the app integration works well for more tech savvy parents and caregivers. (The app is not very intuitive but if they like compiling data, it would work well for their needs)” – Rae Braxton, DOB Doula

 

Added Safety

The claim is that because the swaddle is secure it prevents the baby from rolling into an unsafe position. This one is a tricky one to assess because most swaddles keep your baby in the position they’re in and once your baby is attempting rolling they shouldn’t be in a swaddle anyway. We can definitely confirm the Snoo will keep your baby in their spot while in the bassinet. 

 

Calms Fussing

Much like the added sleep claim, this one is very subjective. If your baby finds the Snoo to be relaxing and soothing, yes! It will definitely calm the fussing. If, however, your baby finds it to be stimulating, it’s unlikely to calm the fussing.

“… it really depends on the temperament of the baby. Some find the automated motion calming, while it can stimulate other babies. “ – Lani Cohen, DOB Doula

 

Key Snoo Bassinet Features

This bassinet offers a host of features that parents may love to offer their new babies.

Directly from the Happiest Baby website:

“Breathable mesh walls for healthy air flow

5 levels of specially designed sound + motion to soothe babies and boost sleep

Premium motor for quiet and reliability

Advanced algorithm can tell baby cries from room noise

For babies 0-6 months old who cannot roll over consistently

(meaning they have rolled from stomach to back—multiple times—during sleep)”

Sleep Sack Sizing and Snoo Sheets

According to the website, the sizing for the swaddles looks like this:

 

Small: 5-12 lb

Medium: 12-18 lb

Large: 18-26 lb

X-Large: 26-33 lb

 

We can attest that these swaddles do run a little small as they’re intended to be snug. There are only 3 included with your purchase: one small, one medium, and one large. This means if your baby happens to have a blowout or spit up on their swaddle you’ll need to wash it quickly before their next nap or purchase additional swaddles in their size. One swaddle will run you $44.95 or you can purchase a set of three for $73.40. 

This also goes for the Organic Cotton Snoo Sheets as your bassinet purchase only comes with one. The sheets can be purchased individually for $19.95 or a set of three for $38.50.

 

Snoo Weight Limit

The Snoo’s weight limit is 25 lbs. Beyond weight, parents should also be aware that babies should not be using the Snoo if they are rolling consistently and definitely not if they can get up on hands and knees.

A newborn is swaddled and set into a Snoo bassinet

Pros and Cons of the Snoo Bassinet

Pro: This smart bassinet may help your baby sleep better, getting parents additional sleep that may help aid in warding off things like Postpartum Depression, for which sleep disturbances are a risk factor, and delayed healing.

Con: There’s no way for you to know if your baby will actually like this device besides investing the money to try it.

 

Pro: This bassinet is great for babies who enjoy being swaddled up for sleep.

Con: That means you may end up retiring this bassinet as soon as 2 months when your baby begins to try rolling over. That’s a potentially very short period of time.

 

Pro: You get 9 months of premium access to the Snoo Subscription app that accompanies the bassinet when you purchase or subscribe to a Snoo Bassinet Rental through an authorized dealer or Happiest Baby themselves.

Con: If you use that app primarily as your tracker for baby you will have to pay after that 9 month period of time or spend time transferring data out of the app.

 

Pro: You can rent it at a lower rate than purchasing it.

Con: If you end up keeping it past a couple months it might end up being more expensive anyway with the added fees and taxes, plus you can’t keep it to use with any future babies if that is your plan.

a new parent sets their baby into a bassinet

So, should you purchase a Snoo Bassinet? 

As with so many other parenting choices you’ll make that depends on your baby. A quick search of the message boards on a website like Reddit will yield many varied results and some insights that might help make the decision based on real-life reviews of the product.

Overall, we think this product can be very useful in some situations. Being that there is the possibility that you don’t use it past 2 months of age, the up front investment is very high, and it’s a case-by-case product, we highly recommend renting or borrowing one to see what you think before diving into purchasing it.

“My advice is to always try renting before making the full commitment! It really can be a fantastic tool and help parents get the sleep they need—but it’s definitely not one size fits all. “ – Rae Braxton, DOB Doula

Should you choose to move forward with the Snoo, we highly recommend purchasing additional swaddles and sheets to ensure you have at least one backup in case your little one soils them.

A useful tool for some, an expensive waste of money for others, the Snoo Bassinet is a purchase you won’t find a definitive answer on!

Hypertension in Pregnancy | Preeclampsia and HELLP

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Hypertension in pregnancy and its related complications, such as Preeclampsia, can have significant implications in the health and safety of birthing individuals and their babies. Prior to 2007, these conditions were more rare in otherwise healthy pregnancies. Studies have shown, though, that Chronic Hypertension in Pregnancy doubled between 2007-2021 (source). 

Understanding what these conditions are, how they are diagnosed, and what symptoms to watch for is key to early detection and effective treatment. With early intervention and treatment, pregnancy outcomes have a high probability to be positive even after diagnosis. In this post, we will explore hypertension in pregnancy and preeclampsia including symptoms, how these conditions are diagnosed, and variations or other related diagnoses.

A doctor takes the blood pressure of a pregnant patient in their office.

Hypertension in Pregnancy

What is Chronic Hypertension in Pregnancy?

Chronic hypertension in pregnancy is defined as high blood pressure that either exists prior to pregnancy, is diagnosed within the first 20 weeks of pregnancy, or does not resolve by the 12-week postpartum checkup. According to this article, Chronic Hypertension affects at estimated 5% of pregnancies.

What is Gestational Hypertension in Pregnancy?

The main difference between Chronic Hypertension and Gestational Hypertension in pregnancy is that Gestational Hypertension (formerly known as Pregnancy-Induced Hypertension or PIH) is new Hypertension that is diagnosed after 20 weeks of pregnancy. This condition is unique in that it is diagnosed after birth if you don’t develop preeclampsia and your blood pressure returns to normal after 12 weeks postpartum.

While this makes it sound less severe than Preeclampsia, it’s of note that if this condition progresses from mild to severe Gestational Hypertension the treatment is very similar to severe Preeclampsia. Both conditions are important to monitor and intervene if necessary.

Unlike Preeclampsia, Chronic and Gestational Hypertension may not always present with symptoms. However, regular monitoring of blood pressure is essential to ensure early detection. 

What Symptoms Should You Watch for?

Pregnant individuals who experience high blood pressure readings (140/90 mmHg or higher), headaches, visual disturbances, or swelling of the face, hands, or feet should discuss with their healthcare provider if further testing is needed.

How are Chronic and Gestational Hypertension Diagnosed?

Both Chronic and Gestational Hypertension are diagnosed via blood pressure measurement, urine analysis, and blood tests. Blood pressure tests are always the first line of defense as they’re taken at each routine visit. Urine analysis is also routine however they’ll do a more intensive analysis to rule out Preeclampsia. Blood tests may also be taken to check on organ function.

How Common is Hypertension in Pregnancy?

Hypertension occurs in about 10% of pregnancies in the United States. Chronic Hypertension affects about 1-5% of pregnancies, while Gestational Hypertension affects approximately 6-8%.

Pregnant individual takes their own blood pressure at home to monitor for hypertension, preeclampsia, and hellp in pregnancy

Preeclampsia

What is Preeclampsia?

Preeclampsia is a serious condition that typically develops after the 20th week of pregnancy. It is characterized by high blood pressure and damage to organs, most commonly the liver and kidneys. This condition can progress rapidly and pose significant risks to both the pregnant person and the baby. It can potentially lead to complications like preterm birth or placental abruption and can even be fatal if left untreated.

What Symptoms Should You Watch for?

The symptoms of Preeclampsia can range from mild to severe. It’s important that individuals share their symptoms with their healthcare provider no matter the level of intensity. It is possible, however, to have Preeclampsia without these symptoms which is why routine prenatal appointments are important! Just like with Hypertension in Pregnancy, persistent high blood pressure (140/90 mmHg or higher), headaches, visual disturbances, and swelling of face, feet, or hands are common. 

Other things to watch for include:

  • Excess protein in the urine (proteinuria)
  • Upper abdominal pain, particularly under the ribs on the right side
  • Nausea or vomiting
  • Sudden weight gain
  • Shortness of breath

How is Preeclampsia Diagnosed?

If Preeclampsia is suspected, the first step will typically be to get a reading on blood pressure followed by a urine analysis. When readings are consistently at 140/90 mmHg or higher and there is protein present in the urine, healthcare providers will typically move forward with a blood test to check on liver and kidney function and platelet counts as well as an ultrasound and non-stress test (NST) to monitor the baby’s growth as restricted fetal development can be common in Preeclampsia.

How Common is Preeclampsia?

Preeclampsia affects about 5-8% of pregnancies in the U.S. It is most common in first-time pregnancies, but risk factors include being pregnant with multiples (twins or more) and a history of hypertension or kidney disease.

How Common is Postpartum Preeclampsia?

Postpartum Preeclampsia is rare, occurring in about 0.3-0.7% of pregnancies. It can occur in individuals who had Preeclampsia during pregnancy, but it may also develop in individuals with no prior related history. The symptoms remain the same during pregnancy and after delivery. Postpartum Preeclampsia can develop after a baby has been delivered. The highest risk is 48 hours after delivery but it’s important to pay attention to symptoms that develop once you’ve arrived home and seek care immediately if something appears to be off.

Are There Other Conditions I Need to be Aware of?

The other main hypertension-related condition to be aware of is HELLP (Hemolysis, Elevated Liver enzymes and Low Platelets) syndrome. HELLP previously was thought to be its own classification. It is now thought to fall under the hypertension umbrella as a variation of Preeclampsia. This condition can be more difficult to diagnose because the early symptoms present just like Preeclampsia symptoms. This is why it’s important to know the symptoms, attend your routine prenatal appointments, and intervene early. Preeclampsia.org estimates that of the 5-8% of pregnancies that develop Preeclampsia, 15% of these people develop HELLP (source).

Hypertension and its related conditions are significant health concerns for pregnant and postpartum individuals. These conditions, while statistically more rare, are still important to pay attention to and know the symptoms of.

During pregnancy it is important to attend routine appointments for a whole host of reasons! Early detection of conditions like Hypertension is just one. Remember, even if a pregnant individual develops one of the conditions we’ve noted here, treatment is possible! Outcomes are greatly impacted by early intervention.

Struggling with one or more of the symptoms above? We want to encourage you to reach out to your doula and healthcare provider immediately. Chances are you’re okay (statistically speaking!) but the peace of mind from double checking is invaluable.

An Interview with Emily and Debbie | 10 Years of DOB

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In honor of a decade of DOB, we thought an interview was in order! Our Marketing Director, Mallory, sat down with Emily and Debbie to chat with them about the last ten years, what lessons they’ve learned along the way, and what’s coming for the future.

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When you first launched, what was your biggest challenge?

We both began our doula journeys as solo practitioners—Emily in 2003 and Debbie in 2014.

Emily: The biggest challenge was transitioning from being a solo doula and childbirth educator to running an agency that brought on trusted doulas to represent the business. With so many word-of-mouth referrals coming directly to me, it was a learning curve to shift to the mindset of, “This person is trusted by me and therefore should be trusted by you.”

What would you say was the best part of the early days?

Interestingly, that challenge also turned out to be the best part. While it felt daunting, it opened the door to supporting many more families and doing much more postpartum work than I could ever manage alone.

What was your first big win?

Emily: The first time I ran payroll for our team was a milestone! But my biggest win was bringing Debbie on as my business partner. To say that Debbie saved Doulas of Baltimore (and me in the process) would not be an understatement. She jumped in with both feet to keep the agency functioning during an overwhelmingly difficult time in my life. Not everyone would do that. Yet, in true doula style, she faced the challenge head-on, rather than shying away. In the last six years, we’ve accomplished so much together! More than that, her partnership meant I was no longer isolated as a small business owner; I had someone to share wins with, listen to me, and challenge me to always bring my best. I often think about how much harder the last several years would have been without her!

Debbie: A more recent win has been adding support staff. What a relief it is not to wear every hat as a business owner! We now have two dynamic marketing associates and an office assistant. Next up is bringing on an administrative assistant and 1-2 doula team leaders. Exciting times ahead!

What would you say your biggest inspiration for DOB has been during this last decade?

Emily: My inspiration has always been the desire to make a difference in the lives of babies and young children. The years from birth to three are crucial for childhood development. Supported parents enter their parenting journey more positively. Solid, non-judgmental support helps parents engage, care for, and communicate with their babies confidently. When cared for by connected, attentive parents, children thrive.

Debbie: It may sound cliché, but my inspiration is Emily. She single-handedly created DOB, evolving from her solo doula business to the first iteration, Baltimore Family Beginnings, and eventually to the Doulas of Baltimore we know today. DOB is Emily. Every day, I strive to ensure that my interactions with our team, clients, and colleagues reflect her incredible legacy in the Baltimore birth community.

Did you envision being where you are right now? What has changed?

Debbie: Never in a million years would I have believed that my doula trainer would become my business partner and one of my best friends!

Emily: I can’t say I envisioned being where we are now. The pandemic prompted a necessary reevaluation of our business. It forced us to rethink our emotional investments, boundaries, and how to sustain growth. We had to pull back and be intentional about what we wanted moving forward. Before the pandemic, we laid down significant boundaries, which gave us the space to focus on what truly mattered. We spent about nine months in 2021 refining our systems, ensuring we were ready when business picked up again.

What’s next? What can we expect to see in the coming years?

Debbie: We identified a need for a more expansive newborn care offering, and our clients have responded enthusiastically. We now have more people taking our four-week Essential Newborn series than our previously most popular class, Baby 101. This makes me wonder if there’s something else we need to develop that we just don’t know about yet—our clients haven’t told us!

Emily: Looking ahead, I want to continue nurturing sustainable growth while integrating systems and support staff to lighten the load. We’re focused on adapting our services based on the needs of the families we serve. Ultimately, we want to build a community that supports our clients, helping them connect with local resources and each other. We’ve long wanted to host parenting support groups, especially for working parents and non-judgmental feeding support. Having our new office has been a game-changer, providing the intimate space we need to create these offerings. I’m excited about what’s next!

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The future of DOB looks bright and we cannot thank Baltimore enough for 10 beautiful years of supporting families. Here’s to 10 more!

New Parents | Planning for Your New Normal

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New Parents, your life will never be normal again.

Ok, that’s not entirely true. You will settle into a new normal but when a baby is born, life as you know it comes to an end. That can sound daunting! How will you make sure your new baby is cared for, your home is tended to, your work keeps going? When new parents are settling into a new normal it will take work. With some skilled planning and a willingness to shift when needed, you’ll find yourself in a groove before too long.

 

End of New Parents Leave

Usually once a baby has arrived one or both parents will get some amount of leave from their job. Circumstances look different for each employer. Explore what options you and/or your partner have for parental leave once your baby has arrived. How long can you take? When preparing to return to work, consider what will make it easiest including a hybrid or virtual work schedule for a period of time or even permanently. Explore these options and what they will look like with your employer.

New Caregiver

New parents transitioning to a new caregiver will take some effort but with planning it can be as smooth as possible. Ensure your new caregiver has adequate bottles and pumped milk or formula available to feed the baby. Pack their bag well with extra diapers, wipes, outfits, and anything else they may need. Discuss any circumstances unique to your family that your new caregiver may need to understand (is your baby on medication? Do they need to be fed a certain way? etc.) Communication is key to make transitioning to a new caregiver as easy as possible.

Balancing Home/Work

A new baby will always change the dynamics in a house. Consider how to make the transition easier for yourself as new parents, your pets, big siblings, and extended family members. Identify how your household tasks are currently split. Who takes out the trash? What about cooking meals? Who does the dishes? Consider a chart or writing out a schedule for when these things occur and think about planning to prepare food ahead of time while you ease into your new routine.

 

Babies change your life in the blink of an eye and it can feel overwhelming going through all the changes that you will face. With an open mind, lots of communication, and a plan ready, going back to work will feel challenging but not impossible. 

 

Need some extra help? Check out our Free Ultimate Postpartum Planning Guide!

Frederick, Maryland | Day Trip Idea!

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A perfect day in Frederick, Maryland is just a short drive away! About an hour outside of Baltimore, Frederick is the perfect place to take a day trip. Here’s how we would spend a perfect day.

Start your day off with one of our Frederick-based birth or parenting classes. Our one-day classes begin at 9AM and are a perfect way to kick off your trip enjoying connection, fun, and education with one of our incredible instructors.

Next stop, take a quick stroll down by Carroll Creek. A beautiful waterway that meanders through downtown, you’ll enjoy the soothing sounds of water and a calm stroll past the park.

After your stroll, wander through one of the many shops downtown! We’ve already written about our top shops in Frederick, but we have a few great suggestions for this day specifically. 

Stop in at Dancing Bear and find a toy for your sweet baby or their older sibling! Pop over to Curious Iguana (owned by the same people!) and expand your little one’s library with a new book. Stop into The Urban Cottage for a beautiful piece of jewelry or new candle. End your shopping with Relish Decor for a new centerpiece or some new items to make prepping postpartum food a breeze.

Of course you’ll need dinner after your big day! We have a few spots. Stop into Isabella’s Taverna & Tapas Bar for a slice of Spain. To experience local beef and a restaurant committed to the environment, check out The Wine Kitchen. Swing by South Mountain Creamery for a sweet treat to finish off your meal.

We can’t wait for you to enjoy a day of connecting with your partner in beautiful Frederick, Maryland! Don’t forget to register for one of our upcoming classes.